DMCA

United States Digital Millennium Copyright Act Compliance

DMCA Notice & Takedown Policy

Last Updated: May 26, 2026

The digital platform located at https://primewearcollective.shop/ ("the Site") is fully committed to complying with the provisions of the Digital Millennium Copyright Act ("DMCA") under United States federal legislation. Primewearcollective respects the hard work of content creators, photographers, and independent designers, and maintains an unyielding stance against intentional digital copyright infringement across our women's tops and apparel catalog.

This formal document serves as our centralized framework for handling claims of copyright infringement. It outlines the specific statutory structures required to file a valid DMCA Takedown Notice and details the legal counter-notification channels available to our supply networks under federal safe harbor parameters.

Procedural Step Legal Obligation / Action Processing Window
Notice Intake The claimant submits a verified 6-point notification to our designated agent email. Within 24 Business Hours
Takedown Execution Expeditious removal or public blocking of the controversial text, layout, or product image. 48 – 72 Business Hours
Counter-Notice Frame The supplier responds to dispute the claim. The claimant has 10-14 days to open a federal lawsuit. 10 – 14 Statutory Days

1. Filing a Valid DMCA Infringement Notification

If you are a copyright owner or an authorized legal agent acting on behalf of one, and you locate proprietary media, lookbook images, descriptive copy, or graphic banners on our Site that you believe constitute copyright infringement, you can file a formal notice. Under 17 U.S.C. § 512(c)(3), your DMCA Takedown Notice must be sent to our designated agent via support@primewearcollective.shop and contain the following structured sections:

  1. A physical or electronic signature of a person authorized to act on behalf of the owner of an exclusive right that is allegedly infringed.
  2. Clear identification of the copyrighted work claimed to have been infringed, or, if multiple copyrighted works at a single online site are covered by a single notification, a representative list of such works at that site.
  3. Identification of the material that is claimed to be infringing or to be the subject of infringing activity and that is to be removed or access to which is to be disabled, and information reasonably sufficient to permit us to locate the material (specifically providing direct, live website URLs).
  4. Information reasonably sufficient to permit us to contact the complaining party, such as a verified physical corporate address, telephone number, and an active email address.
  5. A formal statement that the complaining party has a good faith belief that use of the material in the manner complained of is not authorized by the copyright owner, its agent, or the law.
  6. A statement that the information in the notification is accurate, and under penalty of perjury, that the complaining party is authorized to act on behalf of the owner of an exclusive right that is allegedly infringed.

2. Administrative Evaluation and Material Interventions

Upon receipt of an intake file containing all 6 points outlined above, Primewearcollective's legal division will execute an immediate investigation. If the application satisfies all federal standard criteria, we will move expeditiously to remove or block public access to the controversial media variants within **48 to 72 business hours**.

Concurrently, our systems will forward a copy of your takedown notice directly to the original supply partner or content contributor associated with the locked asset. This step ensures transparent communication and activates their right to review the claim under safe harbor parameters.

3. Filing a Statutory DMCA Counter-Notification

If our supply network or content contributors believe that the removed inventory item or lookbook photography path was hidden due to a wrong evaluation, typographical error, or false identification, they can submit an official Counter-Notification under 17 U.S.C. § 512(g)(3). To be valid, the counter-notice must be forwarded to **support@primewearcollective.shop** and contain the following fields:

  • The physical or verified electronic signature of the responding content provider or logistics supplier.
  • Clear identification of the material that has been removed or to which access has been disabled, alongside the specific URL location before the removal occurred.
  • A formal statement under penalty of perjury that the provider has a good faith belief that the material was removed or disabled as a result of mistake or misidentification of the material to be removed or disabled.
  • The provider’s name, street address, and telephone number, and a statement that the provider consents to the jurisdiction of the Federal District Court for the judicial district in which the address is located, or if the provider’s address is outside the United States, for the judicial district of North Carolina, and that the provider will accept service of process from the original complaining claimant.

4. Restoring Removed Media and Content Elements

Upon receiving a valid Counter-Notification that satisfies all legal requirements, Primewearcollective will immediately forward a copy of the documentation to the original complaining party. This notice informs them that the deleted assets may be restored to our e-commerce databases.

The original claimant then has a strict window of **10 to 14 business days** to respond with certified proof that they have filed a formal judicial lawsuit in a U.S. Federal District Court seeking an injunction to restrain the provider from engaging in the allegedly infringing activity. If no such court notice is filed and delivered to our compliance desk within 14 business days, we are legally required to restore the blocked product options or image variants back to our storefront settings.

5. Repeat Infringer Policy and Financial Liabilities

In accordance with standard digital hosting laws and the structural frameworks of the DMCA, Primewearcollective operates a strict repeat infringer policy. We will completely sever supply contracts, close account privileges, and permanently ban any vendor, designer, or contributor who repeatedly violates third-party copyright protections.

Please note that under 17 U.S.C. § 512(f), any individual who knowingly and materially misrepresents that material or activity is infringing can be held personally and financially liable for damages. This includes all operational losses, retail disruptions, and legal attorney fees incurred by our platform due to acting upon the false notice. We advise all parties to consult with qualified legal counsel before nabbing a claim.

Designated DMCA Agent Registry

Designated Corporate Agent Primewearcollective Copyright Division
Verified Corporate Headquarters 4312 Biesterfield Dr, Charlotte, NC 28216, United States
Direct Compliance Email support@primewearcollective.shop
Active Operational Support Windows Monday – Saturday, 8:00 AM – 7:00 PM (EST)